Public Relations Final Exam Requires Use of Social Media

Posted in Social Media by Hal Thomas on November 30th, 2009

Barbara Nixon, a public relations professor at Georgia Southern University, recently posted instructions for completing the final exam for her PRCA 4330 students. Students were asked to create a list of the five most important things they learned from the course about conducting public relations research and to explain why these five things were important.

Students were then instructed to choose from a list of options for submitting their exam. The options included creating a PowerPoint deck and uploading it to SlideShare; creating a podcast using Utterli; creating a video and posting it to YouTube; creating a blog post.

What I love about this is the integration of new media and technology in the classroom. It makes me feel better about the next crop of PR folks that will soon be upon us. After all, this whole internet thing is going to be huge.

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  1. Public Relations Final Exam Requires Use of Social Media | said, on December 28th, 2009 at 5:57 pm

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